The DARK Psychology That Makes Clients CLOSE THEMSELVES
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0:00 – Why You’re Losing Sales Without Recognizing It.
0:26 – Psychology vs Funnels and Advertisements in Marketing.
0:44 – The Hard Result: Why Showing Effort Boosts Value.
1:52 – Pre-Suasion: Affecting Decisions Before the Conversation.
2:55 – Dedication & Consistency: Utilizing Little Yeses to Win Bigger Ones.
3:54 – The Decoy Effect: Sneaky Rates Technique That Drives Premium Choices.
4:59 – The Benjamin Franklin Result: Why Requesting For Favors Builds Trust.
6:04 – Sales as Chess: Strategic Psychology Behind Every Move.
6:30 – The Endowment Effect: Letting Customers Feel Ownership Before Buying.
8:01 – The Less Is Better Effect: Why Simpler Offers Feel More Premium.
9:15 – The Prattfall Effect: How Little Errors Increase Trust.
10:16 – Omission Bias: Why People Pick Inaction and How to Counter It.
11:24 – The Peak-End Rule: Designing Memorable Consumer Experiences.
12:30 – Three Cautions About Utilizing
